Our Process

Crafting relevant brand stories across a multichannel fabric

A proven digital marketing process that drives real results HOW IT

How It Works

A performance BRAND must integrate within a digital life

The way we connect with audiences is constantly evolving. New tools, AI, new opportunities—it’s exciting, but it can also be overwhelming. That’s where Purple Crayon Brand Digital steps in.

We know that to stay ahead, your brand needs more than just flashy marketing; it needs a strategy built for today’s digital lifestyle. And while we’re always adapting to the ever-changing landscape, one thing remains rock solid—our process.

Here’s how we do it: 
We start by getting to know your brand challenges, your goals, your vision. We learn “What’s Keeping You Up At  Night”

Then, we bring it all together with our proven 4-targeting and strategic process to turn obstacles into opportunities and goals into results.

No guesswork. No cookie-cutter solutions. Just strategies that work for your brand, your audience, and your future. Let’s create something extraordinary together.

01. Ask "What If"

☑️ Brand and messaging analysis

☑️ Sales goal development

☑️ Campaign strategy

☑️ Go-to-market planning

☑️ KPI development

02. Identify "What If" Moments

☑️ Insight development

☑️ Data mining /management

☑️ Social listening

☑️ Keyword analysis

☑️ Customer journey mapping

☑️ Media planning

03. Bring "What if" to Life

☑️Creative direction

☑️ Design

☑️ Copywriting

☑️ Video production

☑️ SEO consulting services

☑️ Direct marketing

04. Ask "What's Next?"

☑️ Brand and messaging analysis

☑️ Sales goal development

☑️ Campaign strategy

☑️ Go-to-market planning

☑️ KPI development

Proven Solutions

We deliver performance for challenger brands at the intersection oftarget insight and creative storytelling

BRAND agenda:
“Show up where the customer is at”
“Create amazing experiences along the customerjourney”
“Drive customer acquisition”
“Develop deep insight into customer behaviour”
PERFORMANCE Metrics:
“Drive digital adoption across customer base”
“Needed brand protection and retention at alltimes

Real Results

Launching and Growing Your Brand

DRIVE PERFORMANCE

SOCIAL MEDIA BEST PRACTICES

Let's Talk about "What IF" Digital Opportunities.