Our Process
Our Process
A performance BRAND must integrate within a digital life
The way we connect with audiences is constantly evolving. New tools, AI, new opportunities—it’s exciting, but it can also be overwhelming. That’s where Purple Crayon Brand Digital steps in.
We know that to stay ahead, your brand needs more than just flashy marketing; it needs a strategy built for today’s digital lifestyle. And while we’re always adapting to the ever-changing landscape, one thing remains rock solid—our process.
Here’s how we do it:
We start by getting to know your brand challenges, your goals, your vision. We learn “What’s Keeping You Up At Night”
Then, we bring it all together with our proven 4-targeting and strategic process to turn obstacles into opportunities and goals into results.
No guesswork. No cookie-cutter solutions. Just strategies that work for your brand, your audience, and your future. Let’s create something extraordinary together.
☑️ Brand and messaging analysis
☑️ Sales goal development
☑️ Campaign strategy
☑️ Go-to-market planning
☑️ KPI development
☑️ Insight development
☑️ Data mining /management
☑️ Social listening
☑️ Keyword analysis
☑️ Customer journey mapping
☑️ Media planning
☑️Creative direction
☑️ Design
☑️ Copywriting
☑️ Video production
☑️ SEO consulting services
☑️ Direct marketing
☑️ Brand and messaging analysis
☑️ Sales goal development
☑️ Campaign strategy
☑️ Go-to-market planning
☑️ KPI development
We deliver performance for challenger brands at the intersection oftarget insight and creative storytelling
BRAND agenda:
“Show up where the customer is at”
“Create amazing experiences along the customerjourney”
“Drive customer acquisition”
“Develop deep insight into customer behaviour”
PERFORMANCE Metrics:
“Drive digital adoption across customer base”
“Needed brand protection and retention at alltimes
Launching and Growing Your Brand
SOCIAL MEDIA BEST PRACTICES